Welcome!

Agile Computing Authors: Pat Romanski, Liz McMillan, Yeshim Deniz, Elizabeth White, Andy Thurai

News Feed Item

IR500 Retailer Envelopes.com Improves Their Customer Shopping Experience and Doubles Conversion Rate through a Customized Shopping Experience

Online Paper Goods Retailer Turns to SLI Systems' Full-Service Team to Create Custom Landing Pages Tailored to Different Customer Segments based on Site Search Keyword Terms

SAN JOSE, Calif., Nov. 27, 2012 /PRNewswire/ -- SLI Systems (www.sli-systems.com) today announced that Envelopes.com, an IR 500 online supplier of envelopes and paper goods for businesses and consumers, has seen its conversion rate for site search users double over non-site search users, through customized site search landing pages generated by SLI Systems' full-service hosted Learning Search. In addition, per-visit values, page views, and time spent on the site are also twice as high for site search users compared to non-site search users.

To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/ir500-retailer-envelopescom-improves-their-customer-shopping-experience-and-doubles-conversion-rate-through-a-customized-shopping-experience-181039841.html

An online business serving distinct customer segments, including consumers looking for paper products to fulfill wedding and event needs, as well as companies that utilize specific brands of envelopes to support marketing and branding initiatives, Envelopes.com wanted to ensure the search experience was relevant to each visitor's unique product needs. They turned to the SLI team of site search experts to help them achieve this goal. With SLI's unmatched insights, Envelopes.com now delivers customized landing pages based on specific search keyword terms that help identify a customer's shopping needs. These unique, product-specific landing pages have resulted in higher customer engagement, and are driving greater conversion rates and revenues coming from search.

Quotes

"Businesses come to us for specific envelope brands, while consumers – who might be shopping for a wedding or other special event – are typically looking for certain colors and styles," said Laura Santos, marketing manager for Envelopes.com. "The landing pages we created with SLI's site search expertise offer each of our customers a personalized shopping experience once they arrive at our site. We can see this approach is clearly paying off. Shoppers who come to these landing pages, based on their search terms, convert more often, stay on the site longer, and buy more products."

"We have several clients whose businesses are both B2B- and B2C-focused," said Shaun Ryan, CEO of SLI Systems. "A one-size fits-all approach to search doesn't serve anyone well. The keywords visitors type in the search box, actually tell you a lot about their intent. It is the only place on a Website where this intent is expressed so clearly. Relevant results are critical to a successful shopping experience, and by creating custom pages for each of the Envelopes.com's buyers, their diverse set of customers are presented with content that is relevant to their individual needs. Shoppers can now more quickly and easily purchase precisely what they came to the site for."

Click to Tweet: @SLISystems helps @Envelopes_com get 2X higher conversion rates with custom site search landing pages. http://clicktotweet.com/i_fd2

About SLI Systems

SLI Systems provides full-service site search, navigation, merchandising, and user-generated SEO, and is the top SaaS-based site search provider to IR 500 and IR 1,000 retailers. Unlike traditional search software, SLI Systems' patented technology continuously "learns" from the behavior of visitors over time to deliver more relevant results. This learning-based search and navigation technology empowers retailers and content sites to enhance customer satisfaction by helping site visitors find the products and information they seek as quickly and efficiently as possible, increasing site conversions and average order value. SLI Systems is a privately held company, with offices in San Jose, CA; London, UK; Melbourne, Australia; and Christchurch, New Zealand. For more information about SLI Systems, visit www.sli-systems.com

FOR MORE INFORMATION:
Nancy MacGregor Hill
RealTime Communications
510-733-6228
[email protected]
www.twitter.com/nmhill / www.twitter.com/slisystems

Related Links:
SLI Systems
Envelopes.com
SLI Systems' blog

SOURCE SLI Systems

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
The hierarchical architecture that distributes "compute" within the network specially at the edge can enable new services by harnessing emerging technologies. But Edge-Compute comes at increased cost that needs to be managed and potentially augmented by creative architecture solutions as there will always a catching-up with the capacity demands. Processing power in smartphones has enhanced YoY and there is increasingly spare compute capacity that can be potentially pooled. Uber has successfully ...
Chris Matthieu is the President & CEO of Computes, inc. He brings 30 years of experience in development and launches of disruptive technologies to create new market opportunities as well as enhance enterprise product portfolios with emerging technologies. His most recent venture was Octoblu, a cross-protocol Internet of Things (IoT) mesh network platform, acquired by Citrix. Prior to co-founding Octoblu, Chris was founder of Nodester, an open-source Node.JS PaaS which was acquired by AppFog and ...
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
If a machine can invent, does this mean the end of the patent system as we know it? The patent system, both in the US and Europe, allows companies to protect their inventions and helps foster innovation. However, Artificial Intelligence (AI) could be set to disrupt the patent system as we know it. This talk will examine how AI may change the patent landscape in the years to come. Furthermore, ways in which companies can best protect their AI related inventions will be examined from both a US and...
The challenges of aggregating data from consumer-oriented devices, such as wearable technologies and smart thermostats, are fairly well-understood. However, there are a new set of challenges for IoT devices that generate megabytes or gigabytes of data per second. Certainly, the infrastructure will have to change, as those volumes of data will likely overwhelm the available bandwidth for aggregating the data into a central repository. Ochandarena discusses a whole new way to think about your next...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...