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Audi to Introduce Four New TDI(R) Clean Diesel Models to the U.S. Market at the L.A. Auto Show

HERNDON, VA -- (Marketwire) -- 11/19/12 --

  • The Audi A8 TDI clean diesel achieves manufacturer estimated fuel efficiency of 24 city/36 highway

  • New 3.0 liter V6 TDI clean diesel models will include the Audi A8, A7, A6, Q5 and an updated Q7 TDI

  • Audi to use #FuelForThought at the LA Auto Show to create a social media experience at the display and online

Audi of America announces the arrival of the new TDI® clean diesel models for the Audi A8, A7, A6 and Q5 to debut at the Los Angeles Auto Show. The addition of these four models marks the first time Audi will feature a full lineup of TDI clean diesel vehicles in the U.S. as they join the updated Q7 model. Each TDI vehicle delivers up to 30% better fuel economy and 30% lower carbon dioxide emissions than gasoline engines*, resulting in longer range and fewer trips to the fuel pump. By having more density than gasoline, diesel packs more energy content in the same amount of fuel, which helps maximize the miles per gallon when that energy is released during a more powerful combustion cycle.

The TDI clean diesel engine lineup adds to Audi's list of advanced technologies that help enhance fuel efficiency, including Audi ultra® lightweight technology, such as the use of aluminum, and the AFS® frame technology.

"Owners of Audi TDI engines have helped save over 4 million gallons of gasoline, or the equivalent of more than 240,000 barrels of foreign oil, since the introduction of Audi TDI to the U.S. in 2009**," said Scott Keogh, President, Audi of America. "And, TDI technology delivers better fuel efficiency without sacrificing performance."

In order to fuel the conversation surrounding the benefits of TDI technology in the U.S., Audi will use the hashtag #FuelForThought and invite fans to join the conversation through a social experience at the display and online.

Audi A8 TDI
The flagship of the Audi brand, the A8 TDI, makes a powerful statement in achieving a manufacturer estimated fuel efficiency of 24 MPG in the city and 36 MPG on the highway*. The A8 TDI clean diesel executive sedan embodies superior design and progressive advancements which sets new standards for luxury sedans in terms of uncompromising efficiency and performance. The new 2014 A8 sedans dramatically expand the flagship's engine offerings by moving from two variants (4.2 liter V8 and W12) to six, including: the entry level A8 3.0T V6; the 420 horsepower A8 4.0T V8; the new Audi S8 4.0T V8; the A8 6.0 liter W12; and the new A8 3.0 TDI V6. The new 3.0 liter TDI clean diesel engine generates an astonishing 240 horsepower with 406 lb-ft of torque and seamlessly goes 0-60 in 6.4 seconds.

Audi A7 TDI
The Audi A7 TDI clean diesel is the pinnacle of design and is now more fuel efficient than ever. Without compromising design or performance, every detail of the A7 TDI delivers a striking visual statement. The A7 was the first car in the world to feature available factory-installed Wi-Fi (for up to 8 passenger devices) with Audi connect™ and MMI® navigation plus with 3D Google Earth™ maps. From the groundbreaking available MMI touch and its gracefully integrated display screen, to the state-of-the-art head-up display, the Audi A7 TDI is the perfect marriage of progressive design, efficiency and versatile space.

Audi A6 TDI
One of Audi's most innovative and technologically advanced models to date, the A6 TDI performance sedan sacrifices virtually nothing in performance, comfort or design. As with the successful A6 TFSI® gas engines, the A6 TDI clean diesel engine can make up to 2,000 decisions per second. Available driver assistance systems include night vision assistant, head-up display and Audi pre sense plus that helps detect imminent collisions and initiates protective measures when needed. Other available intelligent features include head-up display and the MMI touch that recognizes handwriting, along with the available Audi connect -- the first factory-installed wireless internet connection that enables Google Earth maps, Google Local Search, and a Wi-Fi hotspot for up to eight passenger devices.

Audi Q5 TDI
The Audi Q5 has proven itself an absolute success as one of the best-selling models in the Audi lineup. For the 2014 model year, the Q5 will receive the new TDI engine which will allow for better fuel economy along with increased torque. The Audi Q5 TDI combines the driving appeal of a sedan with high versatility of its interior space and many practical solutions for recreation and everyday driving. Audi has further sharpened the profile of its performance SUV in its design, technological advancements, driver assistance systems and fuel efficiencies. The new TDI clean diesel engine marks the fourth engine variant for the Audi Q5 model lineup, adding to the current four-cylinder 2.0T, the 3.0T V6, and the Q5 hybrid.

Audi Q7 TDI
The Audi Q7 continues to establish the standard in progressive design, sophisticated technology and fuel efficiency in premium sport utility vehicles. The benefits of TDI clean diesel technology are further enhanced through the revised V6 TDI engine that offers a 10 percent efficiency improvement compared to gasoline engines. The revised TDI clean diesel engine has an increased output of 240 horsepower and 406 lb-ft of torque that helps improve performance and offers impressive fuel economy with an EPA estimated 19 city/28 highway miles per gallon*. The incredibly efficient TDI clean diesel engine enables the Q7 TDI to achieve a range in excess of 700 miles per tank***.

2014 MY      Availability
A8 TDI       Spring 2013
A7 TDI       Fall 2013
A6 TDI       Fall 2013
Q5 TDI       Fall 2013

Pricing for all 2014 MY vehicles to be announced at a later date.

2013 MY      Availability                  Starting MSRP
Q7 TDI       Since September 2012          $52,000

* EPA estimates. Mileage will vary.
** Based on total A3 TDI and Q7 TDI vehicles sold, average nationwide gasoline fuel prices, and EPA estimated annual average miles driven.
*** Range based on 28-mpg highway EPA estimates and a 26.4-gallon fuel-tank. Mileage will vary.

Where stated, fuel economy values (mpg) are EPA estimates. All other fuel economy values are forecast manufacturer values for the USA; those EPA estimates were not available at time of release. Audi Connect and SiriusXM Traffic services may require additional subscriptions. MSRPs exclude taxes, title, transportation, options and dealer charges.

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing brand in Europe during 2011, and broke all-time company sales records in the U.S. AUDI AG is planning to invest a total of EUR 13 billion over the period 2012 through 2016 on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

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Audi of America Communications

Mark Dahncke
Tel.: +1 703 364 7414
E-Mail: [email protected]

John Schilling
Tel.: +1 703 364 7345
E-Mail: [email protected]

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