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Verschoore Leverages RPI’s Personalization Storefront to Extend Its Photo Service Capabilities

RPI-Paro, an RPI Comany (Reischling Press, Inc.) (www.rpiprint.com), a leader in make-on-demand, private-label personalized photo books, greeting cards and stationery products for mass and specialty retailers, is pleased to announce that Verschoore, the largest photo specialist in South-West Netherlands, is utilizing RPI’s new personalization storefront to offer personalized print products.

For almost 100 years, Verschoore, a specialty retail and print shop for digital photos, has focused on delivering valuable products and services to its customers. Now, through its partnership with RPI, the retailer will extend its services and offer customers the ability to personalize their own photos and create customized print products.

“We have always been a company that takes a customer-oriented approach with a primary focus of serving their needs and helping people create picture-perfect memories,” said Arjen Verschoore, owner of Verschoore. “RPI’s storefront provides a great range of fun, innovative products. It supports our strategic vision of connecting with customers and allows us to do this in a way that brings them greater value.”

RPI’s personalization storefront is embedded into Verschoore’s existing e-commerce site, providing customers with a seamless shopping experience. Additionally, the storefront helps propel Verschoore into the mobile market, allowing customers to develop photo books and other personalized content on smartphones and tablets and share the content through social media channels.

“With our storefront, we enable Verschoore to focus on its key priority, its customers, while we provide the technology platform and customizable product lines,” said Paul Adriaans, general manager for RPI-Paro.

“Verschoore shares our passion and vision in helping consumers unleash their creative expression,” said Rick Bellamy, chief executive officer for RPI. “We are excited to play a role in helping the company offer its customers meaningful content and valuable memories, while extending Verschoore's connection with their customers through personalized products.”

Through its ease of integration, RPI’s storefront enables stationery manufacturers, online retailers, and offline retailers to offer hundreds of personalized products to their customers with zero inventory and through a cohesive online experience.

To learn more about RPI’s personalization storefront, please visit: http://www.rpiprint.com/fulfillment/software/

About RPI

RPI is a leading make-on-demand producer of private label personalized photo books, greeting cards and stationery products for mass and specialty retailers. The company’s broad range of blue chip retail and online publishing customers rely on its consistent, reliable execution, creative design services and best of breed manufacturing for the rapid delivery of innovative products utilizing consumer-generated content. The privately held company is headquartered just outside of Seattle, Wash. with a Western European distribution center in Eindhoven, NL. For more information on how RPI is helping fuel the rapid growth of personalized products, please visit www.rpiprint.com.

About Verschoore

With 13 shops across Zeeland and Brabant, Verschoore is a prominent, household name in the world of image carriers and the latest digital technologies in this field. The company has both a keen instinct for new industry trends and an unwavering commitment to serving the needs of its customers throughout South-West Netherlands. For almost 100 years, the specialists at Verschoore have continued to grow and innovate alongside the digital evolution while helping its customers navigate these changes and delivering valuable products and services. For more information, please visit http://www.verschoore.nl/.

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