Welcome!

Agile Computing Authors: Yeshim Deniz, Elizabeth White, Zakia Bouachraoui, Pat Romanski, Liz McMillan

News Feed Item

Marketo LaunchPoint, the Most Complete Marketing Ecosystem Goes Live

Marketo Launches New Ecosystem with 65 of the World's Best Marketing Partners

SAN MATEO, Calif., Nov. 14, 2012 /PRNewswire/ -- Marketo, the leading provider of cloud-based marketing software, today unveiled Marketo® LaunchPoint™, the most complete ecosystem of marketing solutions. Marketo® LaunchPoint™ is not just a place for technology integration, but is also an easy, powerful and complete hub for marketing professionals. The ecosystem brings the best technology, expertise and customer experience all together, so that marketers can drive better results in less time.  

(Photo:  http://photos.prnewswire.com/prnh/20121114/SF12850)

(Logo:  http://photos.prnewswire.com/prnh/20070917/AQM011LOGO)

Marketo's breakthrough LaunchPoint™ ecosystem goes live with more than 65 of the world's most innovative, best-of-breed marketing solutions, spanning all areas of marketing, including: Online advertising, Events and webinars, Content marketing, Top-of-the-funnel conversion, Lead-data enrichment, Social media, Sales tools, Analytics and Big data, Lifecycle marketing as well as Services solutions.

"As a customer of Marketo, we've reaped the benefits of their easy and powerful marketing software to drive leads and revenue here at GoodData," said Roman Stanek, CEO of GoodData. "Now we're excited to be a go-live partner to Marketo® LaunchPoint™, where marketers can benefit from not only the combination of Marketo and GoodData's innovative technologies, but share their successes and best practices in this unique ecosystem built specifically to meet the challenges facing today's marketers."

The LaunchPoint™ solution partners include AdRoll, AIDA, Allocadia, Babcock and Jenkins, Badgeville, BlueBird Strategies, Brainshark, Certain, Cloudwords, Content4Demand, Data.com, Datameer, Datarati, Demandbase, DemandGen, edocr, Ektron, elixiter, Fathom, Full Circle CRM, GaggleAMP, Get Satisfaction, GoodData, HootSuite, inficiencies partners, Influitive, Innoveer Solutions, InsideView, ion interactive, Kapost, KISSmetrics, KnowledgeVision Systems, Kwanzoo, LeadForensics, LeadMD, Leads360, Leadspace, Marin Software, MarketBridge, MarketSync, netfactor, NetProspex, NetLine, NewVoiceMedia, ON24, OneLogin, OptiMine, Optimizely, Pedowitz Group, Qvidian, ReachForce, ReadyTalk, RingLead, SAVO, Scribit, Scripted, ShowUHow, Spear Marketing, SproutSocial, StrikeIron, Sundog Interactive, Titanium Fire, Totango, Unbounce, WebTrends, and Zift Solutions.

"At Marketo, we are laser-focused on meeting today's marketing imperatives of engaging and selling to buyers wherever they may be. With LaunchPoint™, we've completely re-thought the idea of what a marketing ecosystem is and how it can successfully serve these demands," said Robin Bordoli, VP partner ecosystem at Marketo. "Marketers now have one complete place to discover, learn, and try the most trusted solutions they need to drive revenue."

Marketo® LaunchPoint™ is one of the five pillars of Marketo's recently announced Marketing Nation, the convergence of people, ideas and technology that empowers marketers across the world to succeed like never before with a complete marketing platform. The Marketing Nation taps into the experience of more than 2,000 of Marketo's customers and its 21,000 powerful users, who can now pool their knowledge to help other customers find and use the best marketing solutions.

To learn more about the Marketo® LaunchPoint™ ecosystem and the 65 Solution Partners register now for Marketo's "From Good to Great" Virtual Event which takes place today from 8am2pm PST.

About Marketo: Marketing Software – Easy, Powerful, Complete. 
Marketo uniquely provides easy-to-use, powerful and complete marketing software that propels fast-growing small companies and global enterprises alike. Marketo's® marketing automation and sales effectiveness software streamlines marketing processes, delivers more campaigns, generates more win-ready leads, and dramatically improves sales performance. With proven technology, comprehensive services and expert guidance, Marketo helps thousands of companies around the world turn marketing from a cost center into a revenue driver.

Known for providing breakthrough innovation and fueling explosive growth, Marketo was recently named to The Wall Street Journal's 3rd annual "Next Big Thing List," one of "America's Most Promising Companies" by Forbes, and the #1 Marketing Software Vendor on the INC 500. In 2011 Marketo ranked as the #1 fastest-growing private company by the Silicon Valley Business Journal, and in both 2011 and 2012 the company received the CRM Market Leaders Awards Winner for Marketing Solutions by CRM Magazine. Salesforce.com customers also honored the company with two AppExchange Best of '11 Awards, for Best Marketing Automation Solution and Best Chatter Exchange.

Marketo, the Marketo logo and LaunchPoint™ are trademarks of Marketo, Inc. All other trademarks are the property of their respective owners.

SOURCE Marketo

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of San...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
DXWorldEXPO LLC announced today that Telecom Reseller has been named "Media Sponsor" of CloudEXPO | DXWorldEXPO 2018 New York, which will take place on November 11-13, 2018 in New York City, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great deals to great conferences, helping you discover new conferences and increase your return on investment.