Welcome!

Agile Computing Authors: Tim Hinds, Pavan Kumar, Elizabeth White, Yeshim Deniz, Liz McMillan

News Feed Item

SEPHORA Continues To Change the Face of Beauty Retail

SEPHORA unveils its new Flagship Store in Toronto, a new website and more…

MONTREAL, Nov. 14, 2012 /CNW Telbec/ - SEPHORA Canada is going back to where it all began eight years ago, premiering a new home on November 20th for its first Canadian store, SEPHORA Toronto Eaton Centre, and just in time for holiday gifting and giving.  With an additional 3,700 square feet (8,941 total), the store will feature the latest in store design, exclusive brands and services. Among the unique shopping features SEPHORA has to offer, highlights include:

  • New brands to SEPHORA Toronto Eaton Centre include Giorgio Armani Cosmetics, Bobbi Brown, Estée Lauder, shu uemura, BECCA, Thierry Mugler Angel, Illamasqua and Atelier Cologne along with expanded assortments in AmorePacific,  Guerlain, NUDE Skincare, Tarte, YSL Cosmetics, TOM FORD Fragrances and an unparalleled assortment of false lashes at the SEPHORA Lash Bar.
  • The MAKE UP FOR EVER Boutique at SEPHORA is a specially designed space featuring a more extensive product selection, interactive tools and one on one education including private consultations with their Academy Advisors.  The Boutique, designed to be reminiscent of a "backstage" environment, complete with studio make up stations and lighting features more than 1,400 product SKUs and is staffed by MAKE UP FOR EVER artists dedicated to providing the highest level of artistry services to all clients.
  • The SEPHORA Nail Studio is a new interactive nail workshop featuring brands such as Ciate, DIOR, Illamasqua, Nails INC, NARS, SEPHORA by OPI, Spa Ritual and The New Black along with accessories and nail necessities from SEPHORA COLLECTION, Trend Tips and more.
  • Transform your look in minutes at the SEPHORA Beauty Studio or treat yourself to a private 90 minute one-on-one consultation in makeup, skincare, hair care and fragrance with a Personal Beauty Advisor, you'll leave with a completely customized beauty routine for your lifestyle.
  • Explore the world of fragrance with SEPHORA's Fragrance Experts as they guide you through the SEPHORA Sensorium. This dynamic concept is designed to reignite the love of fragrance guided by emotional expression instead of note composition or marketing input.
  • Come into SEPHORA Toronto Eaton Centre to discover this holiday's must have gift items for him and her, including the SEPHORA Collection ColorDaze Blockbuster, MARCHESA parfum d'extase Holiday Gift Set, SEPHORA Fragrance Samplers for Him and Her and much more.  Don't know what to give a relative, coworker or boss?  Give a SEPHORA gift card - available for use in all 38 stores across the country and comes in a sleek holiday inspired mirror compact.

SEPHORA.CA - BEAUTY TRANSFORMED
SEPHORA is revolutionizing Canadian retail with its new approach to online and in store shopping.  Unveiled on October 18th, SEPHORA.CA, a new multi-channel web experience including the most targeted search, faster check out, fully integrated Canadian pricing, product look up in store, free shipping over $75 CAD, as well as bilingual functionality.   The new website is one of many punctuated statements made this year by the beauty retailer as a commitment to constantly elevating the client experience in Canada.

"Since 2004 we have opened 38 stores, including a new home for our first Canadian store at Toronto Eaton Centre and a flagship in downtown Montreal on Sainte Catherine Street.  All our initiatives are focused on revolutionizing the Canadian beauty retail landscape.  Transforming our stores and launching SEPHORA.ca are significant components of our arsenal to achieve this," says Philippe Pinatel, Country Manager and Senior Vice President, SEPHORA Canada.

Julie Bornstein, Senior Vice President of SEPHORA Digital also notes, "We're bridging the online and offline world, and making it easier, more inspirational and fun to shop for beauty. Our goal is to help every shopper find the perfect beauty product for her needs."

To visit the new site go to www.SEPHORA.ca, and follow along on Facebook, Twitter, Pinterest and Instagram.

About SEPHORA Americas:
Since 1998, SEPHORA has been TRANSFORMING BEAUTY in the U.S. Today, SEPHORA Americas operates more than 300 stores in the U.S. and Canada as well as the world's top beauty website, SEPHORA.com. In 2010 SEPHORA expanded into Latin America where it partnered with the Brazilian beauty market leader Sacks.com, in 2011 opened two retail stores in Mexico and in 2012 opened one retail location in Brazil.  SEPHORA is well known for its unique retail concept, which is rooted in its distinctive open-sell store design, the beauty expertise of its sales consultants and, most importantly, its unparalleled combination of over 200 classic and emerging brands across a broad range of product categories including skincare, color, fragrance, bath & body, smilecare, and haircare, as well as SEPHORA's own private label. SEPHORA has also been recognized as a leading digital brand and continues to advance this arena through mobile and social media initiatives including an active Facebook page, BeautyTalk-its online beauty community, its mobile site and Apps. In addition to its North and Latin American business and its initiative with JCPenney, which includes more than 300 SEPHORA inside JCPenney locations, SEPHORA today has more than 1,600 stores within 29 countries in Europe and 115 locations in China. SEPHORA was founded in France in 1970 and acquired in 1997 by Paris-based LVMH Moët Hennessy Louis Vuitton, the world's leading luxury products group. For further information, please visit www.SEPHORA.com

SOURCE Sephora

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
18th Cloud Expo, taking place June 7-9, 2016, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some...
"What we see what happens when you have a completely networked society and the potential to now drive the value creation and the collaboration and the ecosystems that are possible when you start to be able to connect people and industries together in ways that have never been possible before," explained Esmeralda Swartz, VP of Marketing Enterprise & Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.