Welcome!

Agile Computing Authors: Elizabeth White, Yeshim Deniz, Pat Romanski, ManageEngine IT Matters, Liz McMillan

News Feed Item

Word of Mouth Marketing Association (WOMMA) Announces 2013 Board of Directors

Leaders From Edelman, Smuckers, [email protected], House Party, Inc, and Publishers Clearing House to Join Distinguished Board

CHICAGO, IL -- (Marketwire) -- 11/06/12 -- The Word of Mouth Marketing Association (WOMMA), the official trade association of the word of mouth marketing and social media marketing industries, is pleased to announce that Rick Murray (President, Chicago for Edelman), Gemma Craven (Executive Vice President, NY Group Director for [email protected]), Chetan Bhargava (Senior Manager, E-Commerce & Consumer Direct for The J. M. Smucker Company), Peter Storck (SVP Research & Analytics for House Party, Inc), and Deborah Holland (Executive Vice President for Publishers Clearing House) have been elected to join WOMMA's 2013 Board of Directors.

"We are delighted to welcome our five newest members to the 2013 WOMMA Board of Directors," said Suzanne Fanning, President, WOMMA. "They are proven leaders who care deeply about the word of mouth marketing industry and are committed to helping maintain and develop appropriate ethical standards. I am confident they will be strong additions to our distinguished WOMMA Board."

The five newly elected board members are:

  • Rick Murray of Chicago; President, Chicago for Edelman

    Rick's principal areas of expertise include business and marketing strategy; brand positioning, social business strategy and influencer engagement. Today, he provides strategic and creative counsel to many of Edelman's clients including RIM, Kraft Foods, Best Buy, SC Johnson and PepsiCo.

    In June 2010 Rick was appointed President of the firm's Chicago office. Rick is a frequent speaker and media spokesman on social media, social networks, word of mouth marketing and the future of communications. He's an active member of the Board of the Chicagoland Chamber of Commerce; a Trustee to the Chicago Architectural Foundation; and serves in an advisory capacity to Syncapse, GenConnect and Auburn University.

  • Gemma Craven of New York; Executive Vice President, NY Group Director for [email protected]

    Gemma leads the [email protected] team in New York focused on leading a team that develops and executes on scalable social media and word-of-mouth strategies for clients from British Airways to IBM, IKEA, DuPont and American Express.

    She provides senior client counsel to [email protected] clients focusing on thought leadership, strategic direction and ensuring creativity and effectiveness across all work. She is particularly passionate about the intersection of social and business, and how today's enterprises are embracing the new connected status quo throughout their business transformation.

  • Chetan Bhargava of Akron, Ohio; Senior Manager, E-Commerce & Consumer Direct for The J. M. Smucker Company

    Chetan has over eighteen years of progressive experience which spans across digital marketing, social media, e-commerce, international and general business management.

    Chetan leads the digital marketing, social media and e-commerce activities at The J. M. Smucker Company. He has been responsible for the strategy, planning and execution of digital marketing for brands such as Smucker's, Folgers, Jif, Crisco, Pillsbury, Hungry Jack, Eagle Brand, Millstone and Café Bustelo... to name just a few. He has managed the e-commerce business including company-owned online stores as well as opportunities with pure-play e-tailers and traditional brick-and-mortar retailers.

  • Peter Storck of New York; SVP Research & Analytics for House Party, Inc

    Peter oversees strategic research for House Party, a social marketing company that drives consumer recommendations, online and off, to build brand and increase sales for the world's top brands. Peter's focus at House Party is analyzing the effectiveness of House Party programs and helping marketers see how to use them to strengthen the marketing mix.

  • Deborah Holland of New York; Executive Vice President for Publishers Clearing House

    As Executive Vice President of Publishers Clearing House, Deborah is responsible for planning, direction, execution and coordination of company communications, creative, public relations and consumer affairs across all channels, including social media.

    Her career with Publishers Clearing House has spanned over thirty years of experience in virtually every aspect of direct marketing and she has been featured as a company spokesperson at industry functions, media interviews (including on-camera appearances) and high-level governmental and legal negotiations, as well as in promotional communications and interactive social media.

Directors serve a term of three (3) years, and to maintain continuity on the Board, the terms of Directors are staggered to assure that no more than one-third of the Directors will complete their terms in any one year.

The 2013 WOMMA Board of Directors includes the following members:

  • Virginia Miracle, WOMMA Chairman and EVP of Services, Spredfast
  • David Witt, WOMMA Past-Chairman and Director, Global Digital Marketing and Brand PR, The Hershey Company
  • Rod Brooks, Vice President & CMO, PEMCO Mutual Insurance Company
  • Adam Lavelle, Chief Strategy Officer, iCrossing
  • Brad Fay, Author & Word of Mouth Marketing Expert
  • Christine Cea, Brand PR Director, Unilever, U.S.
  • Mark Bisard, Vice President & Senior Counsel, American Express
  • Rob Key, CEO, Converseon
  • Tanuja Singeetham, Digital and Social Media Marketing Manager, Nestlé USA
  • Ekaterina Walter, Social Media Strategist, Intel Corporation
  • Ted Wright, Founder, Managing Partner, Fizz
  • Rick Murray, President, Chicago for Edelman
  • Gemma Craven, Executive Vice President, NY Group Director for [email protected]
  • Chetan Bhargava, Senior Manager, E-Commerce & Consumer Direct for The J. M. Smucker Company
  • Peter Storck, SVP Research & Analytics for House Party, Inc
  • Deborah Holland, Executive Vice President for Publishers Clearing House

About WOMMA

The Word of Mouth Marketing Association (WOMMA) is the official trade association dedicated to word of mouth and social media marketing. Founded in 2004, WOMMA is the leader in ethical word of mouth marketing practices through its offline education such as WOMMA Summit, professional development opportunities, and knowledge sharing with top industry marketers. WOMMA's membership is made up of the most innovative companies committed to progressing the word of mouth marketing industry through advocacy, education, and ethics.

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Calligo, an innovative cloud service provider offering mid-sized companies the highest levels of data privacy and security, has been named "Bronze Sponsor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalised support service from its globally located cloud plat...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
In his opening keynote at 20th Cloud Expo, Michael Maximilien, Research Scientist, Architect, and Engineer at IBM, discussed the full potential of the cloud and social data requires artificial intelligence. By mixing Cloud Foundry and the rich set of Watson services, IBM's Bluemix is the best cloud operating system for enterprises today, providing rapid development and deployment of applications that can take advantage of the rich catalog of Watson services to help drive insights from the vast t...
SYS-CON Events announced today that EnterpriseTech has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. EnterpriseTech is a professional resource for news and intelligence covering the migration of high-end technologies into the enterprise and business-IT industry, with a special focus on high-tech solutions in new product development, workload management, increased effic...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and ...
SYS-CON Events announced today that CHEETAH Training & Innovation will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CHEETAH Training & Innovation is a cloud consulting and IT training firm specializing in improving clients cloud strategies and infrastructures for medium to large companies.
SYS-CON Events announced today that Datanami has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datanami is a communication channel dedicated to providing insight, analysis and up-to-the-minute information about emerging trends and solutions in Big Data. The publication sheds light on all cutting-edge technologies including networking, storage and applications, and thei...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...