|By Business Wire||
|November 6, 2012 03:01 AM EST||
Starwood Hotels & Resorts ha lanciato oggi un interessante portale multilingue ideato per fornire ai giornalisti internazionali , ai blogger e al pubblico interessato un facile accesso ai più importanti aggiornamenti del gruppo Starwood. Fra questi ci sono annunci aziendali e finanziari, le più recenti notizie sui nove marchi del gruppo, ognuno dei quali con una connotazione ben distinta, e le offerte e promozioni di Starwood Preferred Guest (SPG). Creato con l’intento di reinventare la tradizionale pagina di notizie aziendali , il nuovo Starwood Media Centre utilizza un design innovativo e le più recenti tecnologie per offrire le notizie più importanti, i contenuti video ad alta definizione, le immagini in alta risoluzione e l’accesso ai canali social media in un formato facile da utilizzare, creato specificatamente per soddisfare le necessità dei giornalisti.
Con l’obiettivo di raggiungere i media a livello globale, Starwood Media Centre attualmente è disponibile in sette lingue differenti: inglese, spagnolo, francese, italiano, tedesco, arabo e russo. Il sito offre accesso diretto ai canali social media di Starwood fra cui Facebook, Twitter e YouTube e offre anche un feed RSS. Oltre al portale web, Starwood ha anche lanciato l'applicazione mobile Starwood Media Centre che fornisce tutti i contenuti un attraverso un semplice click per i giornalisti che sono sempre in movimento.
"Con la creazione di Starwood Media Centre volevamo re-inventare completamente il modo in cui comunichiamo le notizie ai nostri giornalisti e blogger di tutto il mondo, concentrandoci sui contenuti di qualità, un design incentrato sul marchio e tecnologie avanzate", ha affermato Oliver Bonke, Vicepresidente Senior per Vendite e Marketing di Starwood Hotels & Resorts per la Regione EAME (Europa, Africa e Medio Oriente). "Con un ruolo da leader nelle innovazioni digitali, siamo lieti ancora una volta di distinguerci nel settore dell'ospitalità con il lancio di Starwood Media Centre".
Caratteristiche distintive di Starwood Media Centre comprendono:
- Un design incentrato sul marchio che riflette l'aspetto, l'atmosfera e il carattere distintivo di ciascuno dei nove marchi iconici di Starwood e SPG offrendo una vera esperienza di marchio on-line.
- Le notizie più importanti, ovvero i più recenti comunicati stampa e altri materiali contenenti i più importanti aggiornamenti su Starwood, fra cui annunci aziendali e sui rendimenti, strategie di crescita, inaugurazioni e restauri di hotel, nuove iniziative del marchio, partnership e aggiornamenti sul programma SPG.
- Ricchi contenuti multimediali: fotografie in alta risoluzione degli hotel e degli eventi, oltre a video di alta qualità su temi di viaggio. Foto e contenuti video editoriali che mostrano le ultime inaugurazioni degli hotel, le iniziative di marchio e le nuove destinazioni Starwood.
- Integrazione con i social media: accesso diretto ai canali social media di Starwood, fra cui contenuti Twitter live da @StarwoodBuzz, l’account Twitter di Starwood.
- Applicazione mobile: offre un accesso semplice alle ultime notizie, alle informazioni sul marchio e ai principali contatti sempre e dovunque. L'applicazione mobile risponde alle necessità degli odierni giornalisti che interagiscono giornalmente con le tecnologie mobili.
Per provare il nuovo Starwood Media Centre, visitare www.starwoodmediacentre.com.
Informazioni su Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. è una delle società leader al mondo nel settore alberghiero e turistico, con 1.128 strutture in quasi 100 paesi e 154.000 impiegati nelle proprie strutture di proprietà o in gestione. Starwood Hotels è una società integrata, proprietaria, operatrice o franchiser di alberghi, resort e residence con i seguenti rinomati marchi internazionali: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft® ed Element SM. La compagnia vanta uno dei programmi di fidelizzazione leader nel settore, Starwood Preferred Guest (SPG), che garantisce ai soci di accumulare e riscattare punti per soggiorni, upgrade a camere di categoria superiore e voli aerei senza limitazioni di date. Starwood è altresì proprietaria di Starwood Vacation Ownership, Inc., una delle principali società per vacanze in resort con ville a livello mondiale e accesso privilegiato ai marchi Starwood. Per ulteriori informazioni si prega visitare il sito www.starwoodhotels.com.
Galleria Fotografica/Multimediale Disponibile: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50457723&lang=it
Il testo originale del presente annuncio, redatto nella lingua di partenza, è la versione ufficiale che fa fede. Le traduzioni sono offerte unicamente per comodità del lettore e devono rinviare al testo in lingua originale, che è l'unico giuridicamente valido.
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
Feb. 25, 2017 11:45 PM EST Reads: 1,972
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Feb. 25, 2017 10:30 PM EST Reads: 1,861
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
Feb. 25, 2017 09:00 PM EST Reads: 9,121
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Feb. 25, 2017 08:00 PM EST Reads: 1,915
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Feb. 25, 2017 08:00 PM EST Reads: 13,562
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Feb. 25, 2017 07:30 PM EST Reads: 1,818
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Feb. 25, 2017 07:00 PM EST Reads: 8,832
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
Feb. 25, 2017 07:00 PM EST Reads: 1,699
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
Feb. 25, 2017 06:45 PM EST Reads: 1,941
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
Feb. 25, 2017 06:30 PM EST Reads: 2,179
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it m...
Feb. 25, 2017 06:00 PM EST Reads: 7,699
With billions of sensors deployed worldwide, the amount of machine-generated data will soon exceed what our networks can handle. But consumers and businesses will expect seamless experiences and real-time responsiveness. What does this mean for IoT devices and the infrastructure that supports them? More of the data will need to be handled at - or closer to - the devices themselves.
Feb. 25, 2017 05:45 PM EST Reads: 2,223
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Feb. 25, 2017 05:00 PM EST Reads: 2,941
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by big names to make this happen: HomeKit, Brillo and Alljoyn. In his session at @ThingsExpo, Adam Justice, vice president and general manager of Grid Connect, will review what happens when smart devices don’t work togethe...
Feb. 25, 2017 05:00 PM EST Reads: 1,533
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
Feb. 25, 2017 04:45 PM EST Reads: 1,743
In his session at @ThingsExpo, Sudarshan Krishnamurthi, a Senior Manager, Business Strategy, at Cisco Systems, will discuss how IT and operational technology (OT) work together, as opposed to being in separate siloes as once was traditional. Attendees will learn how to fully leverage the power of IoT in their organization by bringing the two sides together and bridging the communication gap. He will also look at what good leadership must entail in order to accomplish this, and how IT managers ca...
Feb. 25, 2017 04:15 PM EST Reads: 1,830
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Feb. 25, 2017 03:30 PM EST Reads: 1,603
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Feb. 25, 2017 03:30 PM EST Reads: 2,504
TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies' information technology needs. By understanding these buyers' content consumption behaviors, TechTarget creates the purchase inte...
Feb. 25, 2017 02:30 PM EST Reads: 1,761
SYS-CON Events announced today that Cloud Academy will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud computing technologies. Ge...
Feb. 25, 2017 02:15 PM EST Reads: 1,749