Welcome!

Agile Computing Authors: Elizabeth White, Pat Romanski, Ken Schwaber, Liz McMillan, JP Morgenthal

News Feed Item

STARWOOD HOTELS & RESORTS STELLT MEHRSPRACHIGEN ONLINE NEWS SERVICE FÜR MEDIENVERTRETER VOR

Starwood Hotels & Resorts lanciert heute ein vorbildliches, mehrsprachiges News-Portal, das internationalen Journalisten, Bloggern und anderen Medienvertretern wichtige Starwood-News einfach und unkompliziert zugänglich macht. Darunter fallen unternehmensspezifische und finanzielle Ankündigungen, aktuelle Informationen über die neun einzigartigen, attraktiven Lifestyle-Marken des Unternehmens sowie Angebote und Aktionen von Starwood Preferred Guest (SPG), des konzerneigenen Kundenbindungsprogrammes. Das neue „Starwood Media Centre“, das traditionelle Pressemitteilungen des Unternehmens revolutionieren wird, liefert mit innovativem Design und modernster Technologie alles, was Journalisten von heute brauchen: aktuelle News, hochauflösendes Video- und Fotomaterial sowie Social-Media-Kanäle in einem einfach anzuwendenden Format.

Um Medienvertreter weltweit mit Informationen versorgen zu können, ist der Inhalt des „Starwood Media Centre“ zurzeit in sieben Sprachen verfügbar, darunter Englisch, Deutsch, Spanisch, Französisch, Italienisch, Arabisch und Russisch. Die Website ist direkt mit den Starwood Social-Media-Kanälen, darunter Facebook, Twitter und YouTube, verlinkt und hat auch einen RSS-Feed integriert. Zuzüglich zum Webportal bietet Starwood eine „Starwood Media Centre“-App für Mobiltelefone, die Journalisten unterwegs Zugang zu News, Unternehmens- und Kontaktinfos auf Knopfdruck verschafft.

„Mit der Einrichtung des ‚Starwood Media Centre‘ soll die Kommunikation von Informationen an Fachjournalisten rund um den Globus revolutioniert werden. Unser Schwerpunkt liegt dabei auf qualitativ hochwertigen Inhalten, markenspezifischem Design und modernster Technologie“, erklärt Oliver Bonke, Senior Vice President, Sales & Marketing, Starwood Hotels & Resorts, Europa, Afrika und Naher Osten (EAME). „Als Marktführer bei digitalen Innovationen sind wir stolz darauf, uns mit der Einführung des „Starwood Media Centre“ einmal mehr von unseren Mitbewerbern in der Hotelbranche abgrenzen zu können.“

Die Highlights des “Starwood Media Centre” sind:

  • Markenspezifisches Design. Der spezielle Look, das Image und Ethos jeder einzelnen der neun Starwood-Lifestyle-Marken mit Kultcharakter inklusive SPG vermitteln ein wahrhaftiges Online-Markenerlebnis.
  • Wichtige News. Die aktuellsten Presseinformationen und Dokumente zu wichtigen Neuigkeiten aus der Starwood-Familie, darunter Einnahmen, unternehmensspezifische Ankündigungen, Expansionsstrategien, Hoteleröffnungen, Restaurierungen, Infos zu neuen Marken, Partnerschaften sowie neue SPG-Initiativen.
  • Eine Fülle von Media Assets. Hoch auflösendes Foto- und Videomaterial zu Hotels, Veranstaltungen und Reisebelangen in bester Qualität. Im Foto- und Videocontent werden aktuelle Hoteleröffnungen, Markeninitiativen und neue Starwood-Destinationen vorgestellt.
  • Social-Media-Integration. Direkter Zugang zu Starwoods Social-Media-Kanälen, darunter ein Live-Twitter-Feed über @StarwoodBuzz, dem Starwood Twitter-Handle.
  • App für Mobiltelefone. Unkomplizierter Zugang zu den aktuellsten News, Marken- und Kontaktinfos wann und wo immer ein Journalist sie benötigt. Die App für Mobiltelefone entspricht den Bedürfnissen moderner Journalisten weltweit, die mobile Technologien tagtäglich anwenden.

Um einen Eindruck vom neuen „Starwood Media Centre“ zu gewinnen, besuchen Sie www.starwoodmediacentre.com.

Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. ist mit mehr als 1,128 Hotels in 100 Ländern und 154.000 Mitarbeitern in eigenen Hotels und Management-Betrieben eine der führenden Hotelgesellschaften der Welt. Starwood ist Eigentümer, Betreiber und Franchisegeber von Hotels, Resorts und Residenzen international bekannter Marken wie St. Regis, The Luxury Collection, W, Westin, Le Méridien, Sheraton, Four Points by Sheraton, Aloft und Element. Das Kundenbindungsprogramm Starwood Preferred Guest (SPG) zählt zu den führenden Bonussystemen der Hotellerie. Mitglieder sammeln Punkte und können diese unter anderem gegen kostenfreie Übernachtungen, Zimmer-Upgrades und Flugtickets bei zahlreichen Airlines eintauschen – ganz ohne Sperrzeiten. Darüber hinaus ist Starwood Eigentümer der Starwood Vacation Ownership, Inc., eines der führenden Entwickler- und Betreiberunternehmen von qualitativ hochwertigen Time-Sharing-Urlaubsresorts. www.starwoodhotels.com

###

Fotos/Multimedia-Galerie verfügbar unter: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50457723&lang=de

Die Ausgangssprache, in der der Originaltext veröffentlicht wird, ist die offizielle und autorisierte Version. Übersetzungen werden zur besseren Verständigung mitgeliefert. Nur die Sprachversion, die im Original veröffentlicht wurde, ist rechtsgültig. Gleichen Sie deshalb Übersetzungen mit der originalen Sprachversion der Veröffentlichung ab.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Technology vendors and analysts are eager to paint a rosy picture of how wonderful IoT is and why your deployment will be great with the use of their products and services. While it is easy to showcase successful IoT solutions, identifying IoT systems that missed the mark or failed can often provide more in the way of key lessons learned. In his session at @ThingsExpo, Peter Vanderminden, Principal Industry Analyst for IoT & Digital Supply Chain to Flatiron Strategies, will focus on how IoT depl...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at Dell EMC, introduced a methodology for capturing, enriching and sharing data (and analytics) across the organization...
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
WebRTC is about the data channel as much as about video and audio conferencing. However, basically all commercial WebRTC applications have been built with a focus on audio and video. The handling of “data” has been limited to text chat and file download – all other data sharing seems to end with screensharing. What is holding back a more intensive use of peer-to-peer data? In her session at @ThingsExpo, Dr Silvia Pfeiffer, WebRTC Applications Team Lead at National ICT Australia, looked at differ...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, John Jelinek IV, a web developer at Linux Academy, will discuss why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Dave McCarthy, Director of Products at Bsquare Corporation; Alan Williamson, Principal ...
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Providing secure, mobile access to sensitive data sets is a critical element in realizing the full potential of cloud computing. However, large data caches remain inaccessible to edge devices for reasons of security, size, format or limited viewing capabilities. Medical imaging, computer aided design and seismic interpretation are just a few examples of industries facing this challenge. Rather than fighting for incremental gains by pulling these datasets to edge devices, we need to embrace the i...
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walked through how Octob...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by big names to make this happen: HomeKit, Brillo and Alljoyn. In his session at @ThingsExpo, Adam Justice, vice president and general manager of Grid Connect, will review what happens when smart devices don’t work togethe...