Welcome!

Agile Computing Authors: Elizabeth White, Liz McMillan, Yeshim Deniz, Pat Romanski, Andy Thurai

News Feed Item

Première mondiale du film « Engineering a Bold, new, Whisky Experience »

LONDRES, November 4, 2012 /PRNewswire/ --

Le nouveau film célèbre une collaboration qui change la donne entre JOHNNIE WALKER® BLUE LABELet PORSCHE DESIGN STUDIO

Pour célébrer le design de la collection JOHNNIE WALKER® BLUE LABEL™ en édition limitée de Porsche Design Studio, JOHNNIE WALKER® BLUE LABEL™ lance aujourd'hui un nouveau film documentaire qui explore les coulisses pour révéler la réalisation de la nouvelle collection. Intitulé « ENGINEERING A BOLD, NEW, WHISKY EXPERIENCE », le film explore comment ce partenariat qui change la donne entre deux icônes contemporaines a été conçu pour révéler une collection exquise d'expériences de whisky sans pareil.

     (Photo: http://photos.prnewswire.com/prnh/20121104/573284 )

La « vedette » de la collection, apparaissant dans le film, est un Bar privé en édition limitée d'une valeur d'au moins 150 000 GBP, réalisé à la perfection pour une nouvelle expérience de whisky audacieuse et disponible pour seulement 50 VIP à travers le monde, l'un d'entre eux occupant une place spéciale dans l'exclusive Maison de JOHNNIE WALKER® à Shanghai. Des options de personnalisation sur mesure et une dégustation personnelle avec Jonathan Driver, l'ambassadeur de la marque JOHNNIE WALKER® BLUE LABEL™, sont offertes de manière exclusive à chaque acheteur.  Dans le film apparaissent d'autres articles de la collection dignes d'envie, dont le Carton, le Chiller, le Mini Cube et la Cask Edition™ ; la pièce maîtresse est la bouteille JOHNNIE WALKER® BLUE LABEL™ en édition limitée, une vision singulière de la bouteille emblématique telle qu'elle a été conçue par Porsche Design Studio.

Rudy Paoli, Directeur général de Global Reserve chez DIAGEO, a déclaré que le film présenterait le design moderne et la technologie novatrice qui sont caractéristiques de la collection exclusive : « Le film "ENGINEERING A BOLD, NEW, WHISKY EXPERIENCE" ouvrira les yeux des consommateurs sur la richesse d'une conception rare, d'une exécution raffinée et sur les possibilités de personnalisation exclusives qui définissent cette nouvelle collection "super deluxe" d'expériences de whisky.

« Lorsque la collection a été réalisée, il est devenu évident qu'il y avait toute une série d'histoires inédites concernant le travail artisanal étayant cette collection et la convergence de ces deux marques de luxe emblématiques. Le film, qui montre les concepteurs, artisans et experts derrière la collection, documente un voyage dans l'artisanat, révolutionnant les principes mêmes du design ».

Regardez le film sur la conception de la collection JOHNNIE WALKER® BLUE LABEL™ en édition limitée par Porsche Design Studio sur la chaîne YouTube : http://www.youtube.com/jwbluelabelofficial et suivez cette histoire sur http://www.facebook.com/JohnnieWalker et sur http://www.johnniewalker.com

Notes aux rédacteurs :

Pour obtenir davantage d'informations de presse, veuillez contacter :
Mary Mitchell
[email protected]
+44(0)203-047-2108

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Nicolas Fierro is CEO of MIMIR Blockchain Solutions. He is a programmer, technologist, and operations dev who has worked with Ethereum and blockchain since 2014. His knowledge in blockchain dates to when he performed dev ops services to the Ethereum Foundation as one the privileged few developers to work with the original core team in Switzerland.
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER gives detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPOalso offers sp...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.