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Mobile Commerce News Weekly-Week of September 30, 2012

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
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Also read Mobile Health News Weekly
Also read Mobility News Weekly

Bank of America is testing a new mobile payment service that lets customers use their Apple or Google smartphones to scan pictures to pay for things. Read Original Content

According to a Gartner report the analyst firm expects mobile payment transaction volumes and values to grow 42 percent annually through 2016. By then they project that the market will be worth $617 billion with 448 million users. Read Original Content

Mobile will matter—even, or perhaps especially, in stores—this holiday season, Deloitte LLP says. Mobile-influenced retail store sales such as product research, price comparison or mobile app use will account for 5.1 percent of retail store sales over the holidays, Deloitte predicts. Read Original Content

Marketers allocated 16.3 percent of total search budgets to U.S. mobile search campaigns in Q3 2012, up from 14 percent in the year-ago quarter, according to a report released by IgnitionOne. Read Original Content

Founded in 1979, DSI is a global provider of Enterprise Mobility Solutions®, helping companies worldwide increase productivity and profitability regardless of data source, device type, operating system or network connectivity.  DSI serves clients globally through its offices in Australia, Canada, China, France, Hong Kong, India, Japan, Singapore, the United Kingdom and the United States.  This newsletter is sponsored in part by DSI.

Isis, which is a joint venture between Verizon Wireless, AT&T, and T-Mobile USA, told CNET that it was delaying the start of its trials, which were scheduled to during September in Salt Lake City, Utah, and Austin, Texas. Read Original Content.

Worldwide mobile payments will soar from $66 billion last year to $172 billion this year and more than $600 billion by 2016, market-research firm Gartner predicts. Read Original Content.


China looks set to adopt the worldwide NFC standard for contactless payments, in a move that could be a boost to the usage of smartphones for making cashless transactions in stores nationwide. Read Original Content

According to a new Forrester Research report, mobile banking will reach 108 million users in the U.S. by 2017. That’s about 46 percent of all U.S. bank account holders. Read Original Content

According to a new report from mobile ad network Mojiva, rich media advertising will continue to grow dramatically over the years, with the network forecasting a 365 percent increase from 2012 to 2016. Read Original Content

According to Internet World's Mobile Marketing Strategies the UK mobile marketing industry is currently worth over £330 million. As recently as 2010, the sector was worth just £85 million per year and this phenomenal growth is set to continue. Read Original Content

In 2012 mobile commerce sales in the U.S. grew year over year 98.6 percent to $20.85 billion from $10.50 billion in 2011. Read Original Content

According to research by IMRG, the percentage of UK online sales made through a mobile device could reach one in five during Christmas 2012, with the percentage of site visits through mobiles expected to be at around one in three. Read Original Content

An average global company will spend $13 to $22 million this year for marketing through mobile devices, according to a study by Tata Consultancy Services. Read Original Content

Mobile advertising spend in India is expected to increase by 40 percent to $47 million in the next 12 months, according to a report by The Mobile Marketing Association. Read Original Content

Sky Technologies has been making SAP mobility easy since 1998. With Sky, you can mobilize your business and empower your team with solutions that are quick to install, easy to use, highly secure, and already proven in hundreds of SAP mobility projects across the globe. This newsletter is sponsored in part by Sky Technologies

Twitter will take home more U.S. mobile advertising revenues this year than its larger cousin, Facebook, according to a new forecast by eMarketer. In addition, Twitter will earn $129.7 million in mobile advertising revenues this year in the U.S. Read Original Content

A recent study covered on ClickZ.com shows that QR codes have dramatically increased in popularity this past year. Between June 2011 and June 2012, consumer QR code scans rose by 400 percent. Read Original Content

A new study by comScore reports 80 percent of U.S. smartphone owners accessed mobile commerce sites and apps in July (85.9 million total). Read Original Content

New numbers released by Providence, R.I.-based Andera highlight dramatic increases in use of mobile banking channels over the past 30 months. In the past two years Andera has seen a 70.3 percent growth in total number of online visits. Read Original Content

Since the introduction of mobile apps in 2008 app revenue has grown to $20 billion. Still the industry continues to grow and shows an abundance of untapped potential, according to the Mobile Development Institute. Read Original Content

According to ComScore, during the month of August Instagram averaged 7.3 million daily active users in the U.S. and Twitter 6.87 million. In addition, Instragram users spent 44 percent more time than Twitter users in their respective mobile apps. And, Twitter has 25 percent more smartphone users than Instagram, 29 million versus 22 million. Read Original Content

Recent Articles by Kevin Benedict

Trends in Enterprise Mobility October 2012
SMAC (Social Mobile Analytics and Cloud)
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Kevin Benedict, Head Analyst for SMAC (Social, MOBILE, Analytics and Cloud), Cognizant
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Follow me on Twitter @krbenedict
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Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

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