|By Yakov Fain||
|August 22, 2012 02:00 PM EDT||
I’ve contacted a publisher regarding possible publication of our new book. We’ve been working with these publishers in the past and they seem to be interested, which means the publisher started asking certain questions to see if such a book will have a market value. This blog is our response to these questions.
The question was caused by the proposed book title: “Enterprise HTML5: Desktop and Mobile”. What the word enterprise means in this title and is this book about HTML5? The title of the book can be changed to “Enterprise Web Development. From Desktop to Mobile”. IMO, HTML5 became a buzzword meaning a lot more than HTML. This book is more about Web development than HTML. The targeted audience is intermediate developers and the knowledge of HTML basics is assumed.
So let’s profile the books that are currently available on the Web market.
So we assume that a reader of our new book has some background in programming, but it won’t be overly complicated to be included in the category of advanced books. I’d say that we’d like to write a practical book that will cover the entire cycle of the Web application development using the modern tools and techniques. This book will be written by software engineers from Farata Systems all of which work on real world Web projects.
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
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