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Cloud Expo: Article

Occupy Cloud! Movement Set to Occupy Cloud Expo

The reality is that 99% of production enterprise applications are still earth-bound … not on the cloud

As Occupy Wall Street went global mixing grievance with entitlement, the movement quickly became the melting pot for all things protest-able. Taking to the streets with euros, dollars, and yens taped across their mouths demonstrators marched, camped, and otherwise deplored the unfairness of reality.

"But, who will speak up for production enterprise applications?" I thought.  "The reality is that 99% of production enterprise applications are still earth-bound ... not on the cloud. Those greedy, lightweight dev/test use cases are monopolizing the cloud."

The paradigm-busting, world-changing Cloud technology is enslaved to the business as usual purposes of low-risk development and test sand boxes. Meanwhile, the blood and guts applications that are the DNA of enterprise productivity languish in the land of roll-your-own IT operations.

Bring me a tent and set up a porta-potty.  I am heading to the streets with a message: The cloud is ready for enterprise applications today. And the enterprise is ready for my cause: Occupy Cloud!

If movement of enterprise applications to the cloud is hampered by: 1) fear of lock-in, and 2) the degree-of-difficulty factor for migrating existing applications, then Occupy Cloud! has a bright and immediate future:

AppZero solves his set in a single solution. Our migration technology tool automates the encapsulation of a running application into an OS-free Virtual Application Appliance (VAA), which can immediately be copied and run on any machine - physical or virtual. The result is enterprise applications that are free to move from cloud to cloud, as well as to and from data centers.

Quicker than you can say "People before profits," your production application is ready to run on any cloud, with zero lock-in. Occupy Cloud!  Mission accomplished. No app left behind.

Learn how your enterprise applications can join the empowered 1% at my talk, The Elastic Enterprise: Application Agility Holds Key to Hybrid Clouds . And visit us at Cloud Expo booth 422.

I am always looking for a way to communicate better and cut to the heart of any discussion. So, if you have thoughts on this subject drop me a line at GregO {@} Appzero {dot} com or tweet me at http://twitter.com/gregoryjoconnor.

More Stories By Greg O'Connor

Greg O'Connor is President & CEO of AppZero. Pioneering the Virtual Application Appliance approach to simplifying application-lifecycle management, he is responsible for translating Appzero's vision into strategic business objectives and financial results.

O'Connor has over 25 years of management and technical experience in the computer industry. He was founder and president of Sonic Software, acquired in 2005 by Progress Software (PRGS). There he grew the company from concept to over $40 million in revenue.

At Sonic, he evangelized and created the Enterprise Service Bus (ESB) product category, which is generally accepted today as the foundation for Service Oriented Architecture (SOA). Follow him on Twitter @gregoryjoconnor.