Welcome!

Agile Computing Authors: Jason Bloomberg, Igor Drobiazko, Anders Wallgren, Elizabeth White, Karyn Jeffery

Related Topics: Agile Computing

Agile Computing: Blog Feed Post

Product Search Tool for Twitter Launches in Association with Amazon UK

Currently @sggst queries the Amazon UK database, but there are plans to roll out the service globally

A new service called @sggst (pronounced 'suggest') that enables Twitter users to find the best prices for products has launched its beta service in the UK. Twitter users who include @sggst and the name of a product in a tweet, receive a tweet back with a link to buy the product at the best price available on Amazon.

London, UK - Friday 21st January 2011. With over 190 million users sending over 2 Billion tweets per month, it is estimated that 20% of tweets are brand-related. Whilst you can already search Twitter, a new product search tool called @sggst enables users to use Twitter to search for products sold by Amazon.

The service works by recognizing tweets that have mentioned @sggst along with other content and then, using an Amazon API, @sggst queries the Amazon product database.

A link is then tweeted back to the person who sent the original tweet. They can click and buy the product from the link and @sggst earns an affiliate commission on the eventual purchase.

Currently @sggst queries the Amazon UK database, but there are plans to roll out the service globally and with other major retailers. Any retailer with an API and an affiliate scheme is eligible.

@sggst was the brainchild of digital media entrepreneur Jonathan MacDonald, MD of specialist agency JMA, co-founder of business and marketing consultancy This Fluid World and campaign personalisation service, Human Dialogue.

To build the service, Jonathan MacDonald partnered with a leading web agency, Netro42, whose clients include MSN, Northern & Shell, Top Gear and Land Rover. @sggst is jointly owned by JMA and Netro42.

Jonathan MacDonald said: "I was originally inspired by the Penn State research at the end of 2009 which found that 20% of tweets were brand-related. At the same time there was a great deal of talk about Twitter trying to find revenue models. I looked into what would actually be valuable to people, rather than just putting adverts in tweets, and came up with the idea to use Twitter to find the best prices on products".

For more information, visit the @sggst site at http://www.sggst.com or contact Jonathan MacDonald: [email protected] or call +44 203 286 1456

Reference links:
http://www.sggst.com
http://www.jma.co.uk
http://www.thisfluidworld.com
http://www.humandialogue.com
http://www.netro42.com
http://live.psu.edu/story/41446
http://www.pcmag.com/article2/0,2817,2364793,00.asp

About @sggst
@sggst was created by JMA the specialist execution agency & the digital agency Netro42.

@sggst puts the power to find out product information in your control. You ask and if we can find a match we will let you know the best price.

JMA and Netro42 created this 'proof of concept' working functionality which currently uses Amazon to find the best price. We are still in Beta and will strive to improve the service, we hope you find this functionality useful.

About Netro42
Netro42 is an independent design agency specialising in digital media. We combine our creativity with technical expertise to deliver unique digital products which will drive your brand and business forward.

We offer a flexible range of services to a wide variety of clients with very different needs, from start-ups to PLCs, making Netro42 a natural starting point whether you're looking to invigorate your existing brand or develop a successful one from scratch.

About JMA
JMA is a specialist execution agency in the new world of communications & technology.

JMA continuously scans and selects the best and most relevant expertise in the industry and matches it to client requirements for specific projects.

JMA manages the execution, gives clients one point of contact, and ensures the highest level of quality throughout each project.

Types of execution include: mobile app development, mobile marketing, online services, recruitment, social media development, social media marketing and technology based projects.

JMA is a flexible and agile agency that flows with the market needs. Due to this, JMA is increasingly relevant and exact in providing what clients require in a fast changing environment.

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
SYS-CON Events announced today TMCnet has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Technology Marketing Corporation (TMC) is the world's leading business-to-business and integrated marketing media company, servicing niche markets within the com...
The IoT has the potential to create a renaissance of manufacturing in the US and elsewhere. In his session at 18th Cloud Expo, Florent Solt, CTO and chief architect of Netvibes, will discuss how the expected exponential increase in the amount of data that will be processed, transported, stored, and accessed means there will be a huge demand for smart technologies to deliver it. Florent Solt is the CTO and chief architect of Netvibes. Prior to joining Netvibes in 2007, he co-founded Rift Technol...
Join IBM June 8 at 18th Cloud Expo at the Javits Center in New York City, NY, and learn how to innovate like a startup and scale for the enterprise. You need to deliver quality applications faster and cheaper, attract and retain customers with an engaging experience across devices, and seamlessly integrate your enterprise systems. And you can't take 12 months to do it.
This is not a small hotel event. It is also not a big vendor party where politicians and entertainers are more important than real content. This is Cloud Expo, the world's longest-running conference and exhibition focused on Cloud Computing and all that it entails. If you want serious presentations and valuable insight about Cloud Computing for three straight days, then register now for Cloud Expo.
IoT device adoption is growing at staggering rates, and with it comes opportunity for developers to meet consumer demand for an ever more connected world. Wireless communication is the key part of the encompassing components of any IoT device. Wireless connectivity enhances the device utility at the expense of ease of use and deployment challenges. Since connectivity is fundamental for IoT device development, engineers must understand how to overcome the hurdles inherent in incorporating multipl...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, will discuss how research has demonstrated the value of Machine Learning in delivering next generation analytics to im...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
The paradigm has shifted. A Gartner survey shows that 43% of organizations are using or plan to implement the Internet of Things in 2016. However, not just a handful of companies are still using the old-style ad-hoc trial-and-error ways, unaware of the critical barriers, paint points, traps, and hidden roadblocks. How can you become a winner? In his session at @ThingsExpo, Tony Shan will present a methodical approach to guide the holistic adoption and enablement of IoT implementations. This ov...
SYS-CON Events announced today that Stratoscale, the software company developing the next generation data center operating system, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Stratoscale is revolutionizing the data center with a zero-to-cloud-in-minutes solution. With Stratoscale’s hardware-agnostic, Software Defined Data Center (SDDC) solution to store everything, run anything and scale everywhere...
Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified – now it's a component-based well-performing framework. This immersive one-day workshop at 18th Cloud Expo, led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and the product company SuranceBay, will provide you with everything you wanted to know about Angular 2.
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
SYS-CON Events announced today that Men & Mice, the leading global provider of DNS, DHCP and IP address management overlay solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. The Men & Mice Suite overlay solution is already known for its powerful application in heterogeneous operating environments, enabling enterprises to scale without fuss. Building on a solid range of diverse platform support,...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
SYS-CON Events announced today that Fusion, a leading provider of cloud services, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Fusion, a leading provider of integrated cloud solutions to small, medium and large businesses, is the industry's single source for the cloud. Fusion's advanced, proprietary cloud service platform enables the integration of leading edge solutions in the cloud, including cloud...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.