Welcome!

Agile Computing Authors: Elizabeth White, David H Deans, Fouad Khalil, Dana Gardner, Liz McMillan

Related Topics: Agile Computing

Agile Computing: Blog Feed Post

Product Search Tool for Twitter Launches in Association with Amazon UK

Currently @sggst queries the Amazon UK database, but there are plans to roll out the service globally

A new service called @sggst (pronounced 'suggest') that enables Twitter users to find the best prices for products has launched its beta service in the UK. Twitter users who include @sggst and the name of a product in a tweet, receive a tweet back with a link to buy the product at the best price available on Amazon.

London, UK - Friday 21st January 2011. With over 190 million users sending over 2 Billion tweets per month, it is estimated that 20% of tweets are brand-related. Whilst you can already search Twitter, a new product search tool called @sggst enables users to use Twitter to search for products sold by Amazon.

The service works by recognizing tweets that have mentioned @sggst along with other content and then, using an Amazon API, @sggst queries the Amazon product database.

A link is then tweeted back to the person who sent the original tweet. They can click and buy the product from the link and @sggst earns an affiliate commission on the eventual purchase.

Currently @sggst queries the Amazon UK database, but there are plans to roll out the service globally and with other major retailers. Any retailer with an API and an affiliate scheme is eligible.

@sggst was the brainchild of digital media entrepreneur Jonathan MacDonald, MD of specialist agency JMA, co-founder of business and marketing consultancy This Fluid World and campaign personalisation service, Human Dialogue.

To build the service, Jonathan MacDonald partnered with a leading web agency, Netro42, whose clients include MSN, Northern & Shell, Top Gear and Land Rover. @sggst is jointly owned by JMA and Netro42.

Jonathan MacDonald said: "I was originally inspired by the Penn State research at the end of 2009 which found that 20% of tweets were brand-related. At the same time there was a great deal of talk about Twitter trying to find revenue models. I looked into what would actually be valuable to people, rather than just putting adverts in tweets, and came up with the idea to use Twitter to find the best prices on products".

For more information, visit the @sggst site at http://www.sggst.com or contact Jonathan MacDonald: [email protected] or call +44 203 286 1456

Reference links:
http://www.sggst.com
http://www.jma.co.uk
http://www.thisfluidworld.com
http://www.humandialogue.com
http://www.netro42.com
http://live.psu.edu/story/41446
http://www.pcmag.com/article2/0,2817,2364793,00.asp

About @sggst
@sggst was created by JMA the specialist execution agency & the digital agency Netro42.

@sggst puts the power to find out product information in your control. You ask and if we can find a match we will let you know the best price.

JMA and Netro42 created this 'proof of concept' working functionality which currently uses Amazon to find the best price. We are still in Beta and will strive to improve the service, we hope you find this functionality useful.

About Netro42
Netro42 is an independent design agency specialising in digital media. We combine our creativity with technical expertise to deliver unique digital products which will drive your brand and business forward.

We offer a flexible range of services to a wide variety of clients with very different needs, from start-ups to PLCs, making Netro42 a natural starting point whether you're looking to invigorate your existing brand or develop a successful one from scratch.

About JMA
JMA is a specialist execution agency in the new world of communications & technology.

JMA continuously scans and selects the best and most relevant expertise in the industry and matches it to client requirements for specific projects.

JMA manages the execution, gives clients one point of contact, and ensures the highest level of quality throughout each project.

Types of execution include: mobile app development, mobile marketing, online services, recruitment, social media development, social media marketing and technology based projects.

JMA is a flexible and agile agency that flows with the market needs. Due to this, JMA is increasingly relevant and exact in providing what clients require in a fast changing environment.

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
Although it has gained significant traction in the consumer space, IoT is still in the early stages of adoption in enterprises environments. However, many companies are working on initiatives like Industry 4.0 that includes IoT as one of the key disruptive technologies expected to reshape businesses of tomorrow. The key challenges will be availability, robustness and reliability of networks that connect devices in a business environment. Software Defined Wide Area Network (SD-WAN) is expected to...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of (at least) three separate application components: the software embedded in the device, the back-end service, and the mobile application for the end user’s controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/target –...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
SYS-CON Events announced today that Adobe has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of co...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...