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EMC Leads Customers on the Journey to the Private Cloud at Oracle OpenWorld 2010

EMC Provides Customers with Practical Guidance and Showcase Industry-Leading Products, Solutions and Services to Lower IT Costs and Improve Business Agility

HOPKINTON, Mass., Sept. 20 /PRNewswire/ -- At Oracle OpenWorld (September 19-23, Moscone Center, San Francisco) this week, EMC Corporation (NYSE: EMC) is showcasing a broad spectrum of innovative, market-leading information infrastructure products and proven solutions that feature tight integration with Oracle business applications - as well as consulting services that optimize information architectures (see related release). Together, these offerings help accelerate a customers' journey to the private cloud, lowering IT costs and improving business agility.

Opportunities to Learn How to Solve Unique Challenges and Optimize the Information Infrastructure

  • EMC Booth (#901): On the show floor, EMC is highlighting innovative products, solutions and services that include:
    • Integrated EMC and Oracle technologies for unified storage, virtualized storage and backup and recovery
    • EMC Proven(TM) Solutions for applied technology best practices within Oracle application environments
    • EMC® Consulting expertise and services in business intelligence, data warehousing and application performance.

In addition, EMC experts are on hand to address customer challenges and solutions for content management, data warehousing and information security.

  • EMC Executive Session (Wed., Sept. 22): Tom Roloff, Senior Vice President of EMC Consulting, will share proven methods to safely and swiftly move to private cloud environments using applied technology best practices and real-world examples from Oracle customers and EMC Global IT - as well as guidance on how to best utilize virtualized storage, management frameworks and Oracle applications.
    • "Journey to the Private Cloud Starts Now"; Wednesday, Sept. 22 from 11:30 a.m. - 12:30 p.m. at the Novellus Theater, Yerba Buena Center for the Arts.
  • Five Conference Sessions: At five sessions and panel discussions EMC technical experts will share best practices and case studies to help attendees learn how to increase operational efficiencies and control costs within their storage and application environments - ranging in scope from testing, development and production to online transactional processing (OLTP) and data warehouse systems. These sessions will provide proven guidance on real-world deployments that include backup and recovery, database management, data warehousing, deduplication and archiving technologies:
    • "Simplify RMAN Backup and Restores with Deduplication"
      • Monday, Sept. 20 from 12:30 - 1:30 pm, Moscone South Room 27
    • "Virtual storage for Oracle 11g, Simplified Provisioning and Management for DBAs"
      • Tuesday, Sept. 21 from 3:30 - 4:30 pm, Moscone South Room 270
    • "Case Study: Turbo Charge Oracle Data Warehouse Performance with Tiered Storage"
      • Wednesday, Sept. 22 from 10:00 - 11:00 am, Moscone South Room 303
    • "Use Case: Deduplication plus Oracle RMAN; More Full Backups, Less Recovery Time"
      • Wednesday, Sept. 22 from 4:45 - 5:45 pm, Moscone South Room 270
    • "Case Study: Oracle E-Business Suite Archiving and Retirement, Lessons Learned"
      • Thursday, Sept. 23 from 12:00 - 1:00 pm, Moscone South Room 270

"Virtualization is the wedge that is being driven into the data center and forcing its re-architecture. The promise of the private cloud is of virtualized resources, better agility, lower costs and the ability for IT to truly run as a service," said Jeremy Burton, Executive Vice President and Chief Marketing Officer, EMC. "EMC's extensive product integration with Oracle and leading consulting services make EMC a top choice for customers virtualizing their Oracle applications and moving to the private cloud. At Oracle OpenWorld next week attendees will be able to hear from experts and their peers about EMC optimized technology, solutions and services for Oracle applications that accelerate the realization of a private cloud."

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at www.EMC.com.

EMC and EMC Proven are either registered trademarks or trademarks of EMC Corporation in the United States and other countries. Oracle is a registered trademark of Oracle, Inc. All other trademarks are property of their respective owners.

SOURCE EMC Corporation

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