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Agile Computing Authors: Yeshim Deniz, Zakia Bouachraoui, Liz McMillan, Elizabeth White, William Schmarzo

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FiLife Gives Users Private Answers to Financial Questions

NEW YORK, Jan. 21 /PRNewswire/ -- FiLife.com (www.filife.com), the leading personal finance question and answer site, introduced a fee-based "private question" feature that allows users to get confidential and direct answers to their specific financial questions.

The introductory price for asking a private question will be $10.00.

The answers are supplied by FiLife's community of experts, including financial professionals (Certified Financial Planners(TM)), experts, writers and members with real world experience in overcoming personal finance challenges. Questions range from "How can I improve my credit report?" to "Why are people comparing the current U.S. recession to the Great Depression?" FiLife is the #3 personal finance site, with over 4 million monthly unique visitors.*

"The number of people asking questions for free to the open FiLife.com community continues to grow. However, there are those who want to divulge specific financial information and are uncomfortable doing so publicly," said Ezra Kucharz, President of FiLife. "This new feature gives them the opportunity to ask confidential questions directly to an expert."

FiLife's open API allows third-party publishers to offer their users access to FiLife's question and answer experience. FiLife will provide certain publishers with a share of the revenue generated by the private question micro-transactions.

* comScore, November 2009

About FiLife.com

A Dow Jones / IAC joint venture, FiLife.com is where people get their personal finances in shape. FiLife's question and answer focus, how-to guides, tools, network of experts and active community members help you better understand your financial health and empower you to take action. FiLife puts the personal back in finance. For more information on how to achieve financial health, please visit FiLife.com and follow FiLife on Twitter: twitter.com/FiLife (@FiLife).

    Contact:
    --------
    Saralyn Bass for FiLife
    212-314-7437
    [email protected]

SOURCE FiLife.com

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